About 30 percent of printed marketing materials can be classified as waste. It all comes down to information. When you don't know the quantities you have in stock, you never know how much to reprint. The process becomes guesswork, and most of the time, organizations err on the side of producing more, just to be safe.

Having seen this happen too many times, our team at Kamelio wondered how we could permanently fix this problem. It inspired us to create Kamelio Catalogue – a unique online tool that provides a complete view of your entire inventory of marketing materials. You'll never be in the dark about any item. By giving you a smart, efficient tracking system, it will keep your printing costs down to the minimum.

On top of that, Kamelio's integrated online tools also reduce waste in other ways. For example, distributing packages of printed material to local offices or partners can be a very expensive and inefficient process. Instead, by leveraging our innovative Web-based technology such as Kamelio Brand, local offices can create their own materials – in the right quantities to meet their unique needs – so the marketing team at head office can do a lot less up-front printing.